“Technology company Vydia has signed a global administration deal with World of Dance Records, the newly established full-service record label and artistic brand management company from the World of Dance organization behind the NBC competition series of the same name. Vydia will service all World of Dance Records releases and U-Jam dance fitness compilations by providing the label with the infrastructure to manage publishing splits, rights and payments for its full catalog.” – Chris Eggertsen, Billboard
“Partnering with Vydia on publishing helps support us in our mission to transition dancers to artists by implementing creative musical brand strategies while highlighting fan engagement” said World of Dance Records co-founder & head of music Jr. Regisford. “Our goal is to be the driving force behind the musical artistic brands of the leading dance artists around the world.”
“Teaming up with Jr. Regisford and the World Of Dance team is an exciting new venture for us” added Vydia A&R/creator relations rep Tony Girakhoo. “Vydia works to provide cutting edge technology and back-end support so music businesses, like World of Dance Records, can focus on the strategy behind their trailblazing success.”
More about Vydia:
Vydia is an end-to-end music technology platform that provides labels and managers with the infrastructure and technology to power their business. With a full suite of services, Vydia offers supply chain, global distribution, analytics, rights management, payments, detailed revenue reporting, and marketing. Vydia is a premium partner of leading digital service providers such as Spotify, Apple, TikTok, Vevo, YouTube, and Facebook as well as networks like BET, MTV, and Music Choice. Combining innovative technology with industry expertise, Vydia is distribution reimagined. To learn more, please visit vydia.com