How Artists are Leveraging TikTok to Advance Their Careers
April 16, 2025
By Samantha Jordan, Content Operations Coordinator at Vydia Among the many twists and turns of 2020 was the phenomenon that TikTok became, a platform for anything and everything- perfect for the population that was stuck inside for months. What we all thought would be a simple little app is now much more than that,…Read More
Breaking Through the Business with Purvi Shah
April 9, 2025
This blog marks the launch of Vydia’s new series, Breaking Through the Business, where we connect with industry leaders about their respective fields and pivotal moments that shaped their careers. Vydia’s Office Operations Coordinator, Abby Garcia, sat down with Vydia’s Senior Director of Global Royalties, Purvi Shah, to discuss her role within the company…Read More
7 Subgenres of EDM That You Should Know and the Women Making Waves in Them
April 2, 2025
By Elena Lanza, Label & Artist Relations Manager at Vydia. Growing up in the 80s and 90s I was heavily engulfed in the melody and beat driven worlds of Freestyle and House music baked with influences of Classic Soul and Disco. But over the years “EDM” became “distilled”. Less passionate, less complex and more,…Read More
The Power Of Content ID: Turning Plays Into Paychecks
March 20, 2025
By Amanda Serulneck, Rights Management Coordinator at Vydia. In today’s digital world, music is everywhere – in vlogs, remixes, reaction videos, and more. While this exposure is exciting, it raises an important concern: How do labels and rights holders protect their work and make sure they’re getting paid when their music is used? …Read More