Marketing your music before it goes live will attract a wider audience and create excitement around your anticipated project. With just a click, easily share links with fans so they can pre-save and stream your new releases. Through Vydia’s Dashboard, you can also link your NFTs, and other technologies, directly to your fully branded release pages; creating a holistic release strategy from one centralized location.
Leverage Smart Links and Custom links to boost fan engagement, drive awareness about your new project, and increase streams.
PRE-SAVE AND SMART LINKS
- After logging into your Vydia Dashboard, click Content → Audio Content and click into an album.
- This will bring you to the Info tab for that album, where you will see the album artwork, metadata, and delivery destinations.
- In the Shareable Links section, you will find Smart Links. Click on the link to the right and it will automatically copy the link to your clipboard.
- Paste the URL into your browser, click enter, and you will see a Pre-Save or Smart Link landing page for your release. Share these links across your socials and in email blasts to promote your upcoming project to fans!
Have fans effortlessly pre-save your upcoming album so they can be the first to listen when it goes live. If you created a release and it has been processed by our Content Operations team, shareable pre-save links for Spotify, Apple Music, and Deezer will be available to you. The pre-save function allows fans to pre-save the tracks to their library so they have it ready to stream when live.
Want to share a private streaming link with certain tastemakers before release? Under Share Links, simply click Copy Link, and share accordingly. Private Streaming links can be helpful to share before release so press outlets, DSP editors, and radio hosts can consider the project for promotional opportunities.
Once your album is live, the Pre-Save link automatically converts to a Smart Link. You can share this Smart Link with fans so they can stream your project on their platform of choice. If you want to edit the URL slug to reflect your project, click the edit icon to the right of Share Links, and personalize as you’d like. Customized URLs can help increase name recognition and artist credibility.
As NFTs are becoming more and more popular, labels are seeking ways to integrate them into their release strategies. Through the Vydia Dashboard, easily integrate NFTs, merch shops, tour tickets and other projects, into your Smart Links.
- From your Dashboard, click Content → Audio Content
- Click into a release
- In the Shareable Links section, click Enable Custom Link(s)
- Add in the title, description, type, and button URL/text for each link
WHY IS THIS IMPORTANT?
Vydia’s Smart Links and Custom Links allow users to share all of their promotional assets from one centralized location; giving their fans a cohesive brand experience.
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