What's Hot On Our Blog - Tips & Tricks to Improve Your Content Marketing Vydia

5 Easy Steps To Get Verified On Instagram

The long-awaited mystery about how to get verified on Instagram has officially been revealed! For years, the platform kept this secret under wraps, however, the social giant is finally rolling out the ability to request the coveted blue badges for users worldwide. If you’re looking to boost your social presence, credibility, and exposure as an […]

Your Video Went Viral, Now What? A Creator’s Checklist To Maximize Overnight Success

In the modern age of Internet fame, virality is the goal that every creator craves. Fifteen minutes of fame can fade fast for viral creators that don’t have a strategy in place to capitalize on their overnight success. If you’re looking to keep the momentum of your viral video going and keep viewers coming back […]

Industry Roundup: SoundCloud Artist Development Initiative, Spotify EQL Studio Residency Program for Women, & More.

From SoundCloud’s new artist development initiative to the Spotify EQL Studio Residency Program, here are this week’s top headlines in tech: SoundCloud Ups Artist Development Efforts With Bacardi and Major Lazer Partnership SoundCloud is teaming up with Bacardi and Major Lazer to offer content creators the opportunity of a lifetime through their ‘Music Liberates Music’ […]

Empire’s Serayah Talks About Music, Beyoncé & Her Inspiration

Multifaceted talent Serayah McNeill is hustling her way to the top of the entertainment world. Her breakout role as Tiana Brown on the award-winning television series Empire may have catapulted her to success, but it doesn’t stop there. In addition to her thriving acting career, Serayah is a flourishing model, dancer, and philanthropist who’s an […]

How To Gauge Your Success On Spotify & Apple Music With Streaming Analytics

When it comes to evaluating your success as a creator, metrics matter which is why major audio platforms are giving creators direct access to streaming analytics for their content. Both Spotify and Apple Music have developed their own analytics dashboards to offer creators a high-level view of how their music is performing. By properly navigating […]

Industry Roundup: Facebook Talent Show Feature, YouTube Desktop Upgrade, & More

From the new “secret” Facebook Talent Show feature to Snapchat’s voice recognition lenses- here are this week’s top stories in tech: Facebook Develops New Talent Show Feature If you’re looking to break into the music industry, Facebook may be building out a feature just for you. Last week, Researcher Jane Manchun uncovered a code within […]

What 5 Factors Do Viral Videos Have in Common?

People are watching more video than ever, in fact, Hubspot found that the average person will spend 1.5 hours every day watching videos. So what does this mean for content creators looking to drop the next viral hit? While video usage is on the rise, the marketplace has become saturated with more creators entering the […]

Blair St. Clair Shares About Demi Lovato, RuPaul’s Drag Race & More

From a small town in Indiana to the star of RuPaul’s runway, there’s no stopping Blair St. Clair as she solidifies her spot as the queen of the music charts. She initially stepped into the spotlight back in 2016 when she was crowned Miss Gay Indiana. Then in 2018, she made her global debut as […]

Industry Roundup: Spotify Playlist Program, YouTube Searchable Hashtags, & more

From the new Spotify playlist program to YouTube’s new searchable hashtags – here are this week’s top stories in tech: Spotify Brings The Power Of The Playlist Back To Creators Spotify has begun testing a new beta program that will offer artists and labels an easier way to submit their unreleased music for playlist consideration. […]

Pro Tips To Improve Your Content on IGTV

The recent launch of IGTV has opened up a new wave of opportunity for content creators to connect and engage with their fans. As Instagram’s popularity continues to skyrocket at an unprecedented rate, IGTV is already establishing itself as an integral platform to publish long-form content (up to 1 hour of video) and has attracted […]

Industry Roundup: Audio Streaming Proves All-Time High With Apple Music Growth & Spotify’s New Lite App

From Apple Music’s U.S. growth to Spotify’s new feature connecting them with emerging markets. Here are the top Tech stories you need to know: Audio Streaming Is At An All-Time High Hot off the heels of Drake’s record-breaking week, audio streaming has proven its power to help artists reach fans around the world. Spotify continues […]

Could Facebook Lip Sync Live & YouTube Premieres Add More Revenue to Your Pocket?

The summer is sizzling with hot new features from some of tech’s top power players. While Facebook and YouTube unlock new monetization features for creators to enjoy, SoundCloud is stepping up its artist discovery program. From Facebook’s Lip Sync Live to YouTube Premieres, our tech roundup has you covered with the most important platform changes […]

What is IGTV? Instagram’s Latest Video Solution Could Potentially Dethrone YouTube

Less than one week after Instagram announced its user-base has officially surpassed the one billion mark, they unveiled plans to compete with YouTube with the launch of its brand new feature, IGTV. Having already surpassed Snapchat with its Stories function, IGTV is Instagram’s first attempt to move into the long-form video space. While YouTube has […]

Outsmart the Instagram Algorithm to Get Your Content to the Top of the Feed

In 2016, Instagram stunned users by introducing a new algorithm to replace its reverse chronological feed. Prior to this switch, 70% of all posts and 50% of friends’ posts were being missed. Despite the massive backlash the Instagram algorithm received at the time, the algorithm led its 800 million users seeing 90% of their friends’ […]

Is Facebook On It’s Way Out? What You Need To Know To Adjust Your Social Strategy

Move over Facebook, there’s a new social regime sweeping the web. A recent poll from Pew Research Report revealed that for the first time ever, Facebook has been dethroned as the most popular social network among U.S. teens. In fact, Facebook didn’t even rank in the top 3! So what does this mean for you […]

Why Video Metadata Matters: Do’s & Don’ts of Channel Optimization

So you want to have the next viral hit? Give your video its best chance for success with fully optimized video metadata. While you may have heard the word, many creators do not understand what metadata is and how to properly use it. If you’re looking for an easy way to increase your content’s discoverability […]

Tech Roundup: Top Headlines from Vevo, YouTube Music, & More

The Summer season is right around the corner and while the temperature may be rising, the competition between technology’s top players is at an all-time high. From YouTube Music looking to dethrone Spotify as the leading streaming service to Vevo’s platform overhaul, our tech roundup has you covered with this month’s top stories: Vevo Removes […]

Pro Tips To Step Up Your Instagram Stories

Say goodbye to the traditional social network feeds because, for the first time in history, the ‘Stories’ format is on track to surpass feeds as the primary way people share things. This shift towards these ephemeral videos is no surprise. In fact, Stories creation and consumption is up 842% since early 2016. Just take a […]

Step Up Your Social Media Strategy: Tips & Tricks To Keep Your Content Organized

Managing your social media shouldn’t have to be a headache, however, one of the biggest challenges many content creators face is staying organized. Between balancing regularly publishing content and engaging with your followers, without a proper social media strategy in place your message may get lost making your content ineffective. We understand that as a […]

Vydia Races to Support the JAR of Hope Foundation

Just as Vydia is committed to empowering our creators, we also stand behind the JAR of Hope Foundation’s mission to find a cure for Duchenne Muscular Dystrophy (DMD). DMD is a terminal genetic disease that currently affects over 300,000 young boys worldwide, with 1 in every 3,500 boys are diagnosed on an annual basis. This […]

Gus Dapperton: Indie Star Reinventing Modern Pop With His Iconic Style & Sound

Born in the farm town of Warwick, NY, Vydia’s 21-year-old eclectic phenomenon, Gus Dapperton, is dancing his way into the spotlight through his nostalgic style and mix of synths, hip-hop, and dream pop. Gus Dapperton defies the norm and is best known for his idiosyncratic style, signature bowl cut, ‘80s influenced music, and cinematic music […]

Tech Roundup: April’s Hottest News From Facebook Live Stream Tipping to a Revamped Spotify

April has showered us with a myriad of tech and social media developments and upgrades that are changing the game for creators. From Facebook live stream tipping to a Spotify free tier overhaul, here are this month’s hottest tech headlines to keep you up to date with the latest news: Spotify’s Overhaul Streaming giant, Spotify, […]

Improve Your YouTube Rank: Tips for Increasing Your Video’s Watch Time

Over the past few years, video has become such a prominent part of today’s internet with it accounting for one-third of all online activity. With a saturated market that is video, it’s harder than ever before to grab people’s attention and keep them engaged watching your content all the way through. A huge indicator of […]

How to Optimize Your SoundCloud Profile for Streaming Success

Over the past year, SoundCloud has emerged as an essential hub for independent creators to connect with new audiences and expand the reach of their content. The platform has shifted its strategy to be more creator-focused by building out new technology and offering more promotional opportunities to help increase discovery. Most recently, SoundCloud experienced a […]